Rainmaker

Our primary goal with any start-up is to aim for sustainable profitability from launch. To achieve this, we only support business models, which entail the supply of product or service in return for direct payment by the customer. 

We jointly review all the potential customer, supplier, worker and investor relationships to see how best to construct the virtual scalable supply chain on a just-in-time, pay-as-you-go basis. 

This enables us to minimize the amount of start-up funding required and to reduce the risks associated with the venture. 

However we do encourage the participation of investors from an early stage in order to fund further development and working capital requirements in situations of rapid growth. 

With respect to initial seed funding, we mostly use our own network of angel friends. For First and Second Round funding, we work either through associate corporate finance boutiques or directly with venture capitalists who understand the complexities of e-Business.